Target Audience - Social Media

 I have researched into my target audience for my music magazine through social media. I chose a range of friends off the social media site Instagram to receive a variety of opinions on the Indie genre, which allowed me to identify my target demographic. Both of my friends decided that a Indie Pop Music Magazine would be most enjoyed by those who are of 15 - 21 years  old which is similar to what I discovered within my Survey Monkey Questionnaire and so supports the idea that my main target demographic will be for teenagers as they are the largest fans of the Indie Pop genre.

 After this I received two different answers for 'what colours would you associate with the indie pop genre?' Abi believed that bright and bold colours such as red and black would be most effective since the Indie Pop genre is quite a bold and daring genre whereas Nathan thought that more 'dull and deep' colour tones would be most successful to reflect the slightly moody atmosphere Indie Pop music creates in their opinion. For this I found both of my friends had strong points but Abi who believed the colours red and black would be effective indicated that the house style of the magazine would imply the edgy and daring ethos I hope to achieve with my magazine and so decided that this would be the best house style to aim for.

Finally, I asked both of my friends whether or not they would be interested in a magazine combining both the Indie and Pop genre and if not what target demographic would they believe would the magazine suit. Nathan stated that fans of the Indie genre would find the two genres to clash and so not enjoy the magazine as much as those who enjoy pop music as artists within this genre regularly experiment with other genres and so would be more accepting of other artists within the magazine. However, Abi said she would enjoy a Indie pop magazine as she enjoys both genres of music and finds that there is a gap in the music magazine market for an Indie pop genre magazine.