Target audience

 As I have researched into the pop genre I have decided to look into the target demographic of popular music magazines. The 'welovepop' music magazine in my opinion has a target demographic of females of a younger age around 8-16. The use of the colours pink as the main colour within the house style implies the magazine's audience is mainly females since the colour pink is associated with girls. Additionally, the use of the colour pink implies a sense of love and coolness which relates to the title of the magazine as well as the girly and cool ethos of the magazine.

Additionally, the magazine oozes this sense of playfulness and fun from the stance and smile both the cover stars have, this will attract the target demographic as they will feel as if they are getting to read large amount of contents about their favourite artists and bands while the content is discussing fun and exciting topics appropriate to them.

Additionally, the bold and bright coloured fonts used grab the target demographics attention immediately as the large font will catch their attention before anything else. More so the use of the cover stars such as Rihanna and One direction reinforce this idea that the target demographic is tweens since the artists are young singers or bands writing music that applies to the younger generations as well as there target audience being younger people.

More so, having other topics discussed rather than just music such as fashion tips with images of female clothing supports that the magazine is for younger females who would want a magazine that discusses a variety of issues within their lives rather than having a magazine cover a wide range of content on one topic, and so therefore appeals to younger girls.

Having the skyline within the second issue of 'welovepop' magazine be purple ensures that the topic within the skyline is noticed straight away by their target audience and so having 'Justin Bieber' a world wide famous artist within the Skyline will attract younger people especially girls to buy the issue as Bieber's fan base mainly consists of younger females of the same age as the magazines target demographic.