The
magazine by ‘Maxim’ is especially effective due to the use of simplicity on the magazine front cover. The
neutral colour scheme of the front cover being
black, white and grey is simple yet powerful as it increases the
attention towards the artist and reduces the audience becoming distracting by
bright fonts and colours. This means that fans of the artist will instantly be
engaged with the front cover since she is the first thing the viewer is drawn
to and will be curious to read what the magazine has to say, therefore revealing
the effectiveness of the magazine front cover as it attracts their target
audience immediately. Furthermore, the ‘maxim’ front cover is successful by the
enhancement of Taylor Swift’s eyes which again will draw the audience towards
her immediately as the bright blue eyes attract attention from the simple colour
scheme. Also, the layout of the front cover is beneficial towards the
popularity of the magazine as the text works around Taylor’s face and body
which draws attention towards her once again and additionally the use of bold
text for words such as ‘The very best’ and ‘No.1 Taylor Swift’ draws are
attention towards it and leads the audience inquisitive to what the magazine
discusses and why they believe she is the best, whether the audience member
agrees with the statement or not, revealing how successful the front cover is
again as even the target audience members who aren’t particular fans of the
artist are enticed to read the magazine which will therefore create a higher
sales margin for ‘Maxim’ due to the fans of the artist and a wider audience
wanting to buy the magazine just from the magazine’s cover.
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